In today’s fast-evolving digital era, Artificial Intelligence (AI) is reshaping how brands connect with consumers. From personalized content to real-time analytics, AI in digital marketing is driving smarter strategies and better results. If you’re a beginner or aspiring digital marketer, understanding AI is no longer optional—it’s essential. What Is AI in Digital Marketing? AI in…
How AI Is Revolutionizing Creativity + A Step-by-Step Guide to the Starter Pack/Action Figure Trend Artificial Intelligence (AI) is no longer just a tech buzzword—it’s transforming how we create, communicate, and express ourselves. One of the most exciting examples of this transformation can be seen in viral content trends like the Starter Pack or Action…
Brands are on the lookout for platforms that provide not only professional credibility but also genuine engagement. LinkedIn influencer marketing has become an authoritative force for both B2C and B2B businesses as a means to connect with target audiences through authentic voices. Being the world’s largest professional network, LinkedIn provides an unparalleled platform where influence…
The world of digital marketing has been rapidly growing and evolving, with a wide prospect of companies seeking ways to promote their brand and products. Businesses are looking for effective ways to reach more audiences, increase sales, boost their brand, and enhance their online presence. Two methods often emerge in discussions – Affiliate Marketing vs…
If you work in SEO or are interested in it, then you will know how important it is to effectively track, analyse and optimise website performance using two of Google’s most powerful tools – Google Analytics and Google Search Analytics. These platforms are critical, as they help in understanding user behaviour, traffic sources, SEO performance…
Twitter or as it is known now, ‘X’, is a powerful platform for businesses to connect with customers, increase brand visibility and drive engagement. Whether it is product promotion, creating a following or improving customer service, Twitter or X, offers some unique tools that help brands meet their business goals. IIEDM has one of Mumbai’s…
UI/UX design is a crucial part of Digital Marketing. It gives you a basic understanding of User Interface and User Experience. When deciding between online or offline UI/UX Courses, it is important to weigh the benefits of each option against your personal needs, learning style and career goals. When you search for ‘UI/UX course online’…
Content Writing is one of the most crucial aspects of Digital Marketing: it encompasses a wide range of content, from blogs to comprehensible website content for brands. So if you are also looking to get into this field and need a good content-writing guide that will help you understand the how and what of content…
A Digital Marketing career has a lot of scope in today’s world; brands are always looking for innovative ways to help them stand out. Are you also looking for digital marketing tips or the right digital marketing courses in Mumbai to train you? Selecting the best course for you requires a lot of research; it…